Hi, I'm Julieta :) Fitness and Pilates trainer and workshop facilitator. I'm a woman of "both-and": connected to both spirit and matter, never done learning and teaching, at eye level and with so much passion and love.
What fills me up?
Seeing women expand their own limits,connect with themselves and the women around them,and open their hearts and bodiesin life's endless movement.
Where you are now
If you've been feeling for a while that something is stuck...
- "Tomorrow I start working out."
- "That's it, this week I'm meeting my friends."
- "I really have to go on that date already."
- "Ugh, I have to quit... why is it so hard?"
- And every time, that "tomorrow" gets pushed back a little more...
Know this: it's not about willpower, and you're really not alone. After more than a decade of working with women and with the body, and after big changes I made myself, I invite you to walk this path together.

Who comes to me?
Brave women who know, deep inside, that the way is already within them, and who are looking for someone to walk beside them: with authenticity, depth, lightness and humour, and most of all, at eye level.
The way
Two spaces to go through a process with me :)

CeremonyWomen only
Birthday Ceremony
I invite you to celebrate yourself, but for real this time. An intimate, moving birthday ceremony, surrounded by the women of your heart, that you'll all remember for years to come.

CeremonyFor couples
Love Ceremony
A couples ceremony that reconnects you: through body and mind, and by creating a shared vision board and manifest. For couples before a meaningful threshold, like a wedding, a birth or a move, and for any couple who wants to deepen and refresh their bond.

CeremonyWomen only
Blessingway
Birth is an exciting, powerful and sometimes scary threshold. Before you cross it, it's good to know someone is holding you with kind eyes. A women's ceremony full of blessings, intentions and tenderness from the women who support you on the way.

CeremonyWomen only
Bridal Way
Not just another bachelorette party. Right before the wedding threshold, a moving women's evening of blessings, laughter and connection, with the friends who'll be with you on the dance floor too. Because before the big step, you deserve a moment with the women who truly see you.
Each ceremony lasts about two to two and a half hours, at a place of your choice. Inspired by the worlds of spirit, body and mind. After a fitting conversation, the ceremony is tailored especially for you.

SpaceWomen only
Ladies Space
A regular women's circle, once every three weeks, for women facing a change, in the middle of one, or who have already been through it and have something to give. A space to support and be supported, to lean on each other and grow together.

SpaceMen welcome too · for the studio community
Movement Space
For studio owners: when members feel they belong, they stay. A workshop full of play, movement and conversation that connects, bonds and turns a group of trainees into one community.

MentoringFor those who want to go deeper
1:1 mentoring
If you're going through a big, scary change in your life, there's no reason to do it alone. I invite you to a weekly one-hour process session where we take things apart and rebuild them, with tools from the worlds of spirit, mind and body.
Dreaming of a ceremony that isn't listed here? Tell me, and we'll tailor it together, just for you.
The price of each ceremony, workshop and mentoring depends on the type of meeting and the number of participants, and I'll gladly send it to you personally. A date is reserved with a deposit of 400 ₪. All terms are in the terms.
Upcoming events: Want to hear about them first? Join my quiet WhatsApp group.
Add meStrength space
Personal and couple training
Tried to start working out a few times already? Or have you been thinking about it for ages but feel scared to begin? Let's start fresh, together. You don't need to be fit. Sessions are at my home in Sderot, with all the equipment you need and personal, eye-level attention. Fun and laughter guaranteed! Mornings, midday or afternoons, by appointment.

Curious
Single session
170 ₪220 ₪
110 ₪ per person
Warming up
5-session pass, valid for 6 weeks
800 ₪1,050 ₪
160 ₪ per session105 ₪ per person
Save 50 ₪Save 50 ₪
- Committing to yourself pays off
All in
10-session pass, valid for 3 months
1,500 ₪2,000 ₪
150 ₪ per session100 ₪ per person
Save 200 ₪Save 200 ₪
The fine print (but it matters): A pass is valid from the date of purchase. With a couple pass you always come together. Before the first session you fill in a health declaration. All terms are in the terms.
Inside
This is what it looks like from the inside...
Moments from training
Moments from the workshops





About me



Let's get to know each other a little deeper...
I'm Julieta, or Juli for short :) As the name suggests, I was born in Argentina and moved to Israel at 7. I grew up in Ashdod, and today I live in Sderot with my husband and our two dogs, Luna and Sol (moon and sun, like in the logo 😉).
For me, movement is truly a language.
For as long as I can remember, I tried every kind of movement, from ballet to hip-hop. I always loved to move, to feel the aliveness of movement, and express myself without words: from the most beautiful things to the most painful. In movement I found a space where the background noise goes quiet, and I can be just with myself, my body, my soul and God.
The trainer I was missing
Between one degree and the next, I wanted to start working out, but I couldn't find the right trainer, one who would truly see me. I decided to learn it myself so I could train on my own, and without noticing I fell in love with the world of training, and became the trainer I had been looking for: one who sees beyond words, and knows when to push forward and when to stop.
After years working as an instructor with diverse groups, and as a social worker in welfare services, life and the war pushed me to dare and follow my heart: I went independent, a fitness trainer 100%. I kept learning and growing, added a Pilates instructor certification, and never stopped enriching my knowledge.
The power of a group
At 30 I went to study group facilitation at the Nativ school. Over that year I experienced first-hand the power there is in a group. Group work did more than change how I see myself: it supported my path and helped me deepen existing relationships and grow new ones, in a healthy and meaningful way.
This life journey keeps teaching me that my heart beats strongest when I create connection: between a person and herself between one person and another.
Yes, there are certificates too 🎓
- BA in Social Sciences, Ashkelon Academic College
- BA in Social Work, Sapir College
- Certified fitness trainer and studio instructor, Wingate Institute
- Mat and equipment Pilates instructor, Studio Naim
- Group facilitation: "The Art of Holding Space", Nativ school
What they say
In their words
"There's truly, truly no one like you."
Listen, Juli, I really have to tell you there's truly, truly no one like you. You have no idea how much trust and confidence I have in you and how happy I am to train with you! I truly believe that thanks to you I'll walk down the aisle at peace with myself. You're the best!
"It filled my heart!"
The birthday ceremony was exactly what I needed, and I didn't know that's what I needed. You are simply a calm, warm presence; you flowed with us and got us flowing. Everything you arranged and brought was so lovely and beautiful. It fills your heart and gives you space to feel safe to share. It filled my heart!
"She knows which pain is fine and which isn't."
Juli is truly, truly lovely. She doesn't let me off easy, but it matters a lot to her that I don't end up in pain. Some trainers say 'pain is good'; she knows which pain is fine and which isn't. You can feel the professionalism. She doesn't come at me with a 'you're lazy' attitude; she really sees that I'm doing my best, and helps me give the most I can.
"A pleasure with her as always."
This is my second week coming to Pilates with her. It's meeting a different Juli, different energy, quieter, but she's no less tough and demanding than in strength training. In short, a pleasure with her as always.
"It was amazing, to move my body and let the tension out."
Thank you so, so much for today's session, it was great! Every day I told myself I needed to work out, and the moment someone booked me in, I had no choice. And it was amazing, to move my body and let the tension out.
"She really helped me with my back."
Juli's session today was so right for me. A real sweetheart! She really helped me with my back.
FAQ
Ceremonies and spaces
I'm not into spiritual stuff. Is this for me?
Absolutely. You don't need any experience or particular belief, just come with curiosity and openness. I adapt the language and atmosphere to every group and audience, so everyone feels comfortable in the space.
I'm shy. Will I have to share in front of everyone?
Only if you want to. In the circle there's no "have to" talk. You can listen, just be, and share only when it feels right.
Can I book a ceremony as a surprise or a gift?
Of course! A friend arranging a Birthday Ceremony or Bridal Way for a friend, a partner surprising with a Love Ceremony. We'll coordinate every detail behind the scenes.
Where do you come to?
To your home, or anywhere you invite me. Travel is included in the price quote I'll send you, no surprises.
How many people can a ceremony or workshop have?
I adapt every ceremony and workshop to the size of the group, from one couple to a whole community. Tell me how many you are and what matters to you, and we'll build it together.
What if I need to cancel a ceremony or workshop?
The date is reserved with a deposit of 400 ₪, and the balance is paid on the day of the event.
| When you cancel | Deposit |
|---|---|
| 14 days or more before | Refunded in full |
| Less than 14 days before | Not refunded* |
If I cancel, for any reason, the deposit is refunded in full.
* Subject to the right of cancellation under the Consumer Protection Law. Full details are in the terms.
Training
What level do I need to be to train with you?
Any level, or none at all! I've trained women working out for the very first time, and very advanced women too. Trust me: after 8 years in the field, I know how to build a gradual process if you're starting from zero, and how to fine-tune and challenge in the right places if you're already advanced.
How will I know you're the right trainer for me?
A tip from me: you can't know until you try. That's why I always recommend starting with a trial session, and checking together whether the energy between us and my approach suit you.
What's the difference between personal and couple training?
In personal training my eyes are only on you. In couple training you train together, with a friend, sister or partner, enjoy the shared energy and pay less. With a couple pass you always come together.
Can I try before buying a pass?
Not only can you, I recommend it! One trial session, no commitment. And if you decide to continue and buy a pass right after it, it's deducted from the pass.
What should I bring to a session?
Just yourself, comfy clothes, a towel and water. I bring everything else 😉
What happens if I cancel a session?
Life happens, and that's okay. You can cancel free of charge up to the time in the table. After that the session is charged, because that hour is reserved just for you. And in real emergencies, we'll talk and find a solution.
| Session | Free cancellation |
|---|---|
| Morning session (06:00 to 12:00) | Up to 24 hours before |
| Evening session (13:00 to 20:00) | Up to 12 hours before |
Didn't find your answer? Check in the terms for full details, or message me on WhatsApp, and I'll answer you personally.
The first step
Let's talk
Want to find out what suits you best? Leave your details and we'll set up a short, free fitting call.
Leave your details
By WhatsApp, phone or the form.
A short intro call
We'll get to know each other and figure out together what you need and what you're looking for.
We begin
We set a date and set off.

I promise I don't bite 😉
- Availability
- Training: mornings, midday and afternoons.
Workshops and ceremonies: by appointment. - Where
- Training: in Sderot.
Workshops and ceremonies: I come to you :) - Phone
- 050-831-7828
- julizerm@gmail.com

